Business cards are perhaps the most quintessential marketing tool around. They are the name and face of your company, as well as the one thing that people connect with in order to get their attention. That is why it is important to not only get the most from you cards in terms of creativity, but also important to get the most leads from your business cards. That is why it is important to keep a few design principals in mind before you start creating your business cards. Below are the top four tips to ensure that you get the most from your business card.Shape – Try to play around with the shape of your card. This will help in getting the attention of your prospect, but will also position you as a stand out company that puts extra thought into their company. As a result, try to play around with shapes that embody your salon. Many times, people will get their business card in the shape of a bouffant hairstyle, brush, or even in the shape of a salon-cutting chair. All are great ideas and will allow you to get more out of your business card.Copy – Try to stick to the usual copy of a business card. This would include name, phone number, email address, phone number, fax number, etc. Just be sure that the contact information is the focal point of the card. This will help in not only allowing you to get people to contact you, but also puts the employee as the focal point of the card. Simply remember that the more you put on the card, the harder it will be to read. So try to keep it simple with a logo and a tagline.Colors – Try to use colors that embody your branding. Reference your website, flyers, brochures and postcards. See what colors your use most frequently and narrow it down to two, maximum of three colors. This will help build brand credibility and brand awareness.Images – You can include images on your business card, but try not to clutter it up. Many times people will include images such as brush and a comb or a barbershop pole. These seek to highlight your branding, while also remaining relatively unobtrusive.When you are one, be sure to ask your friends, family and coworkers what they think of the business card. This helps in getting word out about your salon and also helps in getting feedback so that you can create the most artistic business card ever.
There is no question that technology drives the health care industry. Advancements in equipment, drugs and research have paved the way for the elimination of many diseases and the quick and successful treatment of a variety of illnesses and injuries. In turn, we’re living longer than ever before and it’s safe to say we’ve come a long way since blood-letting.And yet with all these advancement’s, there is one glaringly low-tech component to the health care industry. One that impacts between 3 and 4 million health care workers, predominantly nurses, and is so synonymous with the medical profession that even a TV series was named after them.Medical scrubs, so named due to the scrubbing of hands prior to surgery, have been seen throughout hospitals, dental offices and veterinarian clinics for more than 60 years. Prior to the 1940’s most surgeons wore something akin to a butcher’s apron to protect their street clothes while nurses wore head to toe garments which were called “fever uniforms.”But as the industry became more aware of the need for clean, bacteria-free work environments, white “smocks” were introduced to emphasize cleanliness. However, with the bright lights and white walls of most hospitals eye strain became an issue and in the 1950’s and 60’s medical workers turned towards various shades of green to combat eye fatigue and make blood less conspicuous. By the 1970s, scrubs arrived at the design that is still common today: a short-sleeve V-necked shirt and drawstring pants. While most were made of cotton, polyester blends were also introduced.Yet over the past few decades the only real changes to scrubs have come in the way of color and print options and some minor design variations. But with a recent trustees report by the American Medical Association recommending research in to textile transmission of health-care associated infections, it seems clear that medical scrubs will need to move from their low-tech past in to a high-tech future.The past year or so has seen a few forward-thinking manufacturers releasing scrubs infused with antimicrobial technology. While the properties have yet to be developed to the point where all bacteria is killed on contact these early efforts are showing promise. At the very least, those choosing to wear these innovative scrubs are being provided with a host of benefits such as sweat, odor and stain resistance as well as temperature control. Until recently however, these properties would wash out of the garment in short order. But a Tennessee company has recently launched a scrubs line that has solved that problem with a product that is breaking new ground in the $750 million medical apparel industry.Performance Healthcare Products came to the scrubs industry via a line of sleepwear they developed specifically for women battling night sweats. CEO Kirby Best, who was first introduced to sweat-wicking materials as the former driver for the Canada 1 national bobsled team, began exploring how “smart materials” could be incorporated in to the health care industry.”When I first began looking in to the health care industry I was a little shocked to learn of the lack of innovation in the scrubs market,” said Best from his Nashville headquarters. “It just didn’t make much sense. And when we started surveying nurses about was important to them in their uniforms it seemed clear that there was some distance between what they wanted and what they had access to.”Working with one of the largest chemical and textile manufacturers in the world, the Spartanburg, South Carolina headquartered Milliken and Company, Best and his team focused their efforts on a creating a fabric that utilizes the naturally occurring element of silver to provide the long-lasting antimicrobial protection they were after. The application comes in the form of microscopic silver ions which are encased in engineered ceramic “cages” and then embedded into a soft yet durable, breathable fabric. Silver”We knew the technology was strong but the big question mark was if it would hold up,” said Best who was aware that other attempts at providing antimicrobial technology resulted in the active properties washing out quickly. “My team and I spent a lot of time in front of our washing machines.”After rigorous testing and convinced that the technology would be effective for the lifetime of the garment Best went to work on a design and turned to the logical resources to assist him. “I’m not a nurse. And for me to create a design would have been a mistake. For these scrubs to work they had to meet the demands of our audience. That was the whole point of launching a scrubs line. To give professional nurses something they both wanted and needed.”The resulting product was dubbed Performance Scrubs and it has created a new benchmark for ‘smart materials’ in the industry. Best also delivered on his goal to meet his audience’s demands by using recent textile innovations to meld softness with extraordinary durability, two important factors for nurses who are almost always responsible for purchasing and laundering their own scrubs. Performance is also the only scrubs company in the industry that does all their manufacturing in the United States which allows nurses to customize their scrubs with color, piping and design options.Next up for Best is developing a line of scrubs that kills many forms of airborne bacteria. With the American Medical Association reporting that infections spread within a hospital or health care setting are responsible for an estimated 1.7 million infections each year, of which approximately 100,000 of these cases resulting in death, there is an urgent need for additional protection to both the worker and the patient. And with an additional $20 billion cost to the health care industry to combat these infections each year there is certainly a financial incentive for the industry to explore new safety innovations.”We really weren’t aware of the depth of the problem when we began developing our product,” said Best. “But hopefully, the success of our line will lead others to look for ways to keep both workers and patients safe and protected. I mean, that’s the point of health care, isn’t it?
Onion or “Allium Cepa” belongs to the lily family of plants. The other members of this family include shallots, garlic, leeks etc. There are over 500 species of onion such as green onion, yellow onion, white onion and many more. Each type of variety has its own unique flavour and taste, ranging from very strong to mildly sweet. Not only is onion being used for centuries especially in east to add taste to foods, but is also known for its therapeutic, medicinal and ornamental effects.Onion contains sulfoxides, sulphides and thiosulfinates which produce the eye-irritating effects. The thiosulfinates exhibit antimicrobial properties that make onions quite effective in treating infections induced by E.coli, Bacillus subtilis and Salmonella. Researches have clearly demonstrated that onions are quite useful in preventing atherosclerosis and lowering cholesterol levels. The sulphides in onions help lower blood pressure and blood lipids as well. Moreover, onions make a rich natural dietary source of flavonoids, which are known to provide protection against numerous cardiovascular diseases.As onions possess compounds with fibrinolytic activity, they make excellent natural anti-clotting agents and help suppress platelet-clumping. Onions also make a rich dietary source of fructo-oligosaccharides which suppress the growth of harmful bacteria and stimulate the growth of healthy bacteria in colon. Red onions contain antioxidants which provide protection against tumour growth especially in the colon.In addition, the use of onion is effective for the treatment of poor appetite, colds and coughs. Onion is beneficial in treating the different health problems such as pneumonia, tuberculosis, insomnia, bronchitis, diabetes mellitus and sinus conditions. Moreover, it makes a natural remedy for inflammation of nerves or “vertigo” and treating skin problems such as vitiligo, freckles and warts. It is also slightly laxative, is beneficial for the nails, hair and eyes, helps destroy tapeworms and other parasites in the intestines and increases the secretion of urine. Furthermore, onions are believed to decrease bronchial spasms; thus reducing allergy-induced bronchial constriction in old asthma patients.As far as nutritive value of onion is concerned, it contains lots of vitamins and minerals. Onion makes a rich source of vitamin A, B and C. Minerals include phosphorus, calcium, and potassium. To your surprise, it also contains protein 1.4mg/100gm and carbohydrates 10.2gm/100gm. The caloric value is 45 per 100 gm.In order to provide your body with the health benefits similar to those of onions, you can incorporate a supplement which contains the above mentioned nutrients into your daily dietary routine.http://www.squidoo.com/health-fitness-uk